As creatives, we’re stronger together
I talk a lot, in the articles on this site, about Brian Eno’s idea of scenius, about the collective intelligence of a scene or group. Yet it still surprised me to find how powerful it can be, for creatives from different fields to meet and share their challenges, their experiences, their blocks and their successes.
I started working with groups early in 2021 to offer a more affordable way of accessing my coaching, developing a 10-week programme on Growing Your Creative Business. But the support and friendship that quickly grew within the groups made them about much more than what I had to offer.
We shared new insights and resources, victories and set-backs. And realised that writers, artists, designers, photographers, makers and musicians more in common than may first appear. Tools, tips and techniques that apply in one discipline can often easily be adapted and applied to other fields, so we all learn from each other.
I found myself missing these groups when they ended. I love hanging out with brilliant creatives, talking about our creative blocks, dealing with seemingly constant disruption and change, our struggles with marketing and earning a living from our work. And I wanted to offer some sort of affordable, on-going support throughout the year.
So I launched In The Room, an informal drop-in session where you can bring your problems, your questions, whatever is getting in your way. You can also share your wins, because it’s not all about the tricky stuff – it’s also about cheering each other on.
You’ll get coaching from me, but also suggestions and resources from everyone else. There’s so much experience and wisdom in this room!
It was like giving my creative life an MOT. I just kept thinking, “Why haven’t I done this before?”
Louise Harries, designer and lecturer
Here are the kind of things we cover
These are issues and subjects we often come back to, but to be clear: you can bring pretty much anything you like about creative process, and making a living from your creative work.
- Really owning what you do, and talking about it with confidence
- Dealing with new technology, and with the changes in our industries it often causes
- Tools, books and other resources we’ve found helpful
- Structuring your time and your days
- Managing multiple projects and ideas
- Knowing when to give up on a creative project – and when to persist, even if it’s hard
- Keeping your focus in our distracted world, and knowing what to prioritise
- Habits and routines that support your creative work
- How to market, pitch and sell your work without feeling fake, pushy or icky
- Connecting with your audience or customers in an way that is authentic and genuine to you
- Pricing your work and your services with confidence
- Increasing your income and creating new income streams
- Gathering your tribe, your audience – and building your support team
- Managing your time and energy better
- Get clear on your why: exactly what you want from your creative life
Sheryl’s highly enjoyable delivery and insightful instruction has given me a totally unexpected confidence, and a new sense of calm and strength.
Jo Sax, photographer
How it works
At the moment, we meet every two months. Next one is on November 18 at 7.30pm (UK time).
If we get to 50 subscribers, I’ll take it monthly to make sure everyone has a chance to ask their questions or get the support they need.
You can take out an annual subscription for £80 and come to as many sessions as you like. Or you can attend a single session for £20.
Feeling shy about talking in a group situation?
We’re a friendly bunch, but you’re always welcome to come along and just listen. You’ll often find that someone else’s question resonates with you! Or you can email me a question or an issue you’d like some support with, and I’ll answer it on the night without calling on you if you’d prefer that.
Annual members also get access to recordings of the sessions.
Success Stories
Here’s what people say about my annual group programme, Growing Your Creative Business.






















